A joyful moment from Salem’s Haunted Happenings Grand Parade has found a national audience!

Ashley Tina, founder of The Good Witch of Salem, appears dancing alongside Studio 21 in the main photograph accompanying Realtor.com’s October 23, 2026 article exploring Salem’s tourism, community, and 400th anniversary.

For our business, the photograph captures a meaningful part of what we love about Salem: the opportunity to create, celebrate, and connect with the people around us.

Pink Magic on the Parade Route

Participating in the Haunted Happenings Grand Parade is a chance to bring our imagination out of the studio and into the streets. Dancing alongside Studio 21, greeting families, and sharing smiles along the route made this a celebration to remember.

Seeing that moment chosen as the article’s main photograph makes the memory even more special.

The Heart Behind the Pink Hat

Ashley founded The Good Witch of Salem with a mission rooted in her background as an educator: helping children discover their own magic through self-love, kindness, and creative play.

That mission guides our potion experiences, hat and broom decorating, transformations, and community events. Whether a child is creating something in our Spell Studio or waving to the Good Witch at a parade, we hope they feel welcomed, valued, and free to be themselves.

Celebrating Our Community

As Salem celebrates its 400th anniversary, we’re grateful to be part of the community helping create its next chapter.

Thank you to Studio 21, our parade participants, our team, and every family who shared in the celebration. Your enthusiasm brings the magic to life.

Read the Realtor.com article:
https://www.realtor.com/news/trends/salem-massachusetts-400-years-old-history-real-estate/

Be the Good in the World! 💗