On October 19, 2024, families gathered for The Good Witch of Salem's first-ever Character Breakfast at the Salem Waterfront Hotel & Suites. The event offered a fun, Halloween-themed start to the day, with popular characters, a delicious breakfast, and a magical atmosphere for all ages.

The ballroom was decorated to capture Salem's Halloween charm, creating a welcoming space for the event. Guests were excited to meet Jack Skellington, the Good Witch Unicorn, and a surprise guest, snapping photos with their favorite characters.

The breakfast buffet featured pancakes, pastries, scrambled eggs, bacon, and fresh fruit, offering something for everyone. Families also enjoyed a scavenger hunt, game of BINGO, with prizes adding to the excitement.

The Good Witch Pop-Up Shop was open, where guests could purchase witch hats, accessories, books, and costumes as keepsakes.

Thank you to everyone who joined us for this special morning. We look forward to welcoming you back next year for more magical experiences!