Welcome to The Good Witch of Salem
The Good Witch of Salem empowers with her message of self-growth, self-love, and self-awareness.
Shop Our
Magical Gifts
Bring the Magic Home
Discover the magic of The Good Witch of Salem on YouTube, where enchanting stories and creative crafts come to life, many with videos that connect directly to our magical kits for hands-on fun at home.
Book an Experience
FLY IN TO CREATE A BROOM, MIX A POTION, DECORATE A HAT, OR TRANSFORM INTO A WITCH, WIZARD, or MERMAID
Meet The Good Witch of Salem
EXPEREIENCE YOUR MAGIC FROM WITHIN AT A TEA PARTY, CHARACTER BREAKFAST, TROLLEY RIDE, AND MORE!
Magical Transformations
Magical Transformations at The Good Witch of Salem turn children into enchanting beings with glitter, imagination, and heart. Choose from Witch, Wizard, Unicorn, Fairy, or Mermaid makeovers—each guided by a Good Witch Apprentice and sprinkled with moondust and affirmations to help your little one shine
GET your free affirmation calendar
The Magic of
Social & Emotional Learning
At The Good Witch of Salem, we use imagination and heart-centered rituals to nurture confidence, kindness, and self-awareness. Our experiences support social and emotional growth, helping children
shine from the inside out.
Why Sensory Play?
Potion play at The Good Witch of Salem invites children to mix moondust, sparkles, and heartfelt intentions in a magical sensory experience. As they pour, scoop, and stir, little ones develop fine motor skills, creativity, and emotional expression. Every potion is a hands-on adventure that nurtures imagination and brings their inner magic to life.
Get Your FREE
Magical Map
for Families and Kids!
Celebrate With us!
Your birthday is your Magic Day, the moment you received your unique rainbow of gifts. Celebrate all the joy, love, and sparkle you bring to the world with a magical party
at The Good Witch of Salem.
Book your celebration today and let your little one shine from the inside out.
If you’ve had a magical experience with us, please leave a review!
